We believe that a rebranding, in addition to its visual process’ assumptions, should arise from a clear intention.
SiPN’s logo (Study in Portugal Network), a FLAD program, must be assumed as an invitation. It should also contain a message: To show Portugal as an appealing, irreverent, young country, that’s not only a good place to study, but also a choice for the future. Both the colours, shapes and the very design of the acronym have a single aim: to connect students from abroad, with the possibilities that this country has to offer.
